Reverse logistics refers to the process of managing the movement of goods after they have been delivered to their destination. This can include activities such as product recalls, warranty returns, and even the disposal of goods.
While traditional logistics focuses on getting goods from a warehouse to a customer, reverse logistics examines the journey in the opposite direction. The goal is to find ways to effectively manage the return of goods while minimizing the costs and environmental impact.
It is a critical aspect of modern supply chain management and companies that do it well can save money, improve customer satisfaction, and reduce waste.